Job Summary:

We are looking for a dynamic and results-driven Marketing Manager to lead our marketing efforts and drive brand growth. The ideal candidate will have experience in developing and executing strategic marketing plans, leading campaigns across multiple channels, and analyzing performance metrics to refine strategies. You will play a key role in building brand awareness, generating leads, and supporting business growth.

Key Responsibilities:

Develop and implement comprehensive marketing strategies to achieve business objectives.

Plan and execute multi-channel marketing campaigns (digital, email, social media, events, etc.).

Oversee content creation, branding, and messaging across all platforms.

Analyze market trends, customer behavior, and competitor activity to identify opportunities.

Manage and optimize the marketing budget to maximize ROI.

Collaborate with sales, product, and design teams to ensure brand consistency and campaign effectiveness.

Lead and mentor a team of marketing professionals and external vendors/agencies.

Track, measure, and report on the performance of marketing campaigns using analytics tools.

Stay up-to-date with industry trends and emerging marketing technologies.

Requirements:

Proven experience as a Marketing Manager or in a similar role.

Strong understanding of digital marketing strategies and tools (SEO, PPC, email, social, etc.).

Proficiency in analytics and marketing software (e.g., Google Analytics, HubSpot, Mailchimp, etc.).

Excellent communication, leadership, and project management skills.

Ability to think creatively and strategically.

Bachelor’s degree in Marketing, Business, Communications, or related field (MBA is a plus).

Experience with CRM platforms and marketing automation tools is an advantage.

Preferred Qualifications:

Experience managing B2B or B2C marketing strategies.

Knowledge of branding, PR, and event marketing.

Familiarity with content marketing and lead generation tactics.

Data-driven mindset with strong analytical abilities.